Delta Airlines Computer Outage Public Relations Failures
TweetOn August 9, 2016 Delta Airlines experienced a system wide computer failure that caused the cancellation or delay of over 2100 flights. The airlines crisis plan had all the right elements but fell...
View ArticleMylan CEO Bresch Creates PR Nightmare
TweetMove over Martin Shrkeli. Corporate greed and hubris has a new face. While her appearance is only slightly nicer than Shrkeli’s her ability to generate public relations troubles for her company...
View ArticleP.R. ‘Offensive’ Heather Bresch Doubles Down On EpiPen Price Increase
TweetP.R. ‘Offensive’ Heather Bresch Doubles Down On EpiPen Price Increase. Admiration for public relations practitioners who are advocates for their enterprises when they are mis-represented in the...
View Article9 Steps To Successfully Market Your Self Published Book
TweetUse these 9 steps to promote your book, sell more copies and land a publisher. 9 Steps To Successfully Market Your Self Published Book. Lots of people write and self-publish their own books. In...
View ArticleTen Ways To Publicize Your Small Business
TweetTen Ways To Publicize Your Small Business Whether you run Dow Chemical or the Dairy Queen there is no substitute for positive publicity. Most successful small business owners realized early that...
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